Have you ever considered optimizing your blog for the Yahoo search engine and the benefits that can come with it? Obviously, Google is the hot news right now and a lot of bloggers believe there is no point in optimizing their blogs for Yahoo. I also used to neglect optimizing my anhosting coupon blog for Yahoo until recently, and you will be amazed at the results I started to get once I realized my mistake.
There is no doubt about the fact that Google is currently the biggest search engine online, but being too reliant on Google also has its own price. There are several advantages to optimizing your blog for Yahoo and this article will be listing some of them below.
It is used by Bing
The first major advantage of optimizing your blog for the Yahoo search engine is that it is used by Bing. Bing and Yahoo recently entered a partnership in which they will be sharing the same results. In other words, if you are ranked number one for a keyword in Yahoo it will also reflect in your Bing rankings and as a result lead to more traffic to your blog.
While Bing and Yahoo might still be small search engines, nothing about the future is certain yet, and it doesn’t hurt to be ranked well by either of them.
You Can Leverage the Lack of Competition to Your
Another thing about Yahoo is that for years now bloggers and webmasters have always ignored it, and as a result they are consciously doing little to nothing to rank their blogs in it. Instead, all of them are targeting Google and as a result leading to a lot more competition for basic keywords in Google and little competition for major keywords in Yahoo. You can easily act smart as a blogger and leverage this opportunity to your advantage. Since there is little to no competition for major keywords you plan to rank for you can easily use that opportunity to get your website ranked and as a result enjoy the benefits.
You Don’t Need so Many Backlinks
The final reason why you should optimize your blog for Yahoo is that you don’t need a lot of backlinks to get your website ranked well. Yahoo focuses on on-page factors instead of off-page factors, and unlike Google that relies on a lot of links you can easily get your website ranked without having to build a lot of backlinks.
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